Pittsburgh City Council

Council to Approve Funding for Recruitment Video Aimed at Addressing Police Shortages.

Written by Amy Whipple

  • The Police Department is requesting approval to spend $32K from a State grant on a new recruitment video to be developed by Kicker, Inc.
  • Videos are expected to include “exciting and proud images of Pittsburgh Police Officers at work in various positions, including Patrol, K-9 Unit, Investigators, SWAT, Motorcycle Unit, Mounted Patrol, River Patrol, Special Victims Unit, Narcotics/Vice, and Computer Crimes Unit” as well as iconic Pittsburgh imagery.
  • Council noted the need for new recruitment efforts and was pleased to hear that the number of people taking the civil service exam has begun to increase. They hope the videos are as successful as they have been in other cities.
  • The videos will primarily be used across social media platforms and YouTube.

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